sub_urban riot

Cool Hunt .LA

Name

sub_urban riot

Instagram

suburbanriot

Website

http://www.suburbanriot.com/

Category

Apparel, Craft, Accessories

Notes

Apparel, Clothing, UniqueLA, Unique Markets,

For ..

Women, Guys

About

About

IGNORE THE RULES
START A SUBURBAN RIOT
In 2006, two guys were wondering why they were spending their lives stuck in tiny cubicles. They were sick and tired of following “the rules.” They weren’t sure who made the rules in the first place.

So they made a change. They quit their corporate jobs. They created their own brand. Nathan Koach and Jason Reed, the company’s co-founders, were inspired by the creativity of their unique group of friends in Venice, California. Among others these friends included the creators and stars of It’s Always Sunny in Philadelphia, and the group found a shared sense of humor and appreciation of the absurd, which reflects in the designs.

Their inclination to ignore the rules has paved their road to success for over ten years. Their personal RIOT also speaks to their honesty and positive energy in an industry ruled by egomaniacs and shady people.

Sub_Urban Riot believes in the good life – reinvented. The good life 2.0 is about fresh juice, daily philosophy, dogs and cats living together, coffee breaks, farmer’s markets, yoga, croquet battles, art shows, kale, camping, craft brews, and t-shirts.

There’s a wink and a smile to the brand; a subtle humor. A deeper dive uncovers a unique viewpoint on the world and times. The zeitgeist will be broadcast (on your body).

Sub_Urban Riot makes clothes that look good, feel good, and make people laugh — the new luxury goods. Without the price tag or the attitude. Sub_Urban Riot promises that they will rarely, if ever, take themselves too seriously.

@suburbanriot

the original ‘KALE’ sweatshirt ✨

52309 Followers

Smile


🙌🙌🙌
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our basic tees make for the best weekend outfits ❤️💙 Check out our kids section for a cuteness overload ✨ Wearing the Heart Emb Youth Tee & the Vincent Youth Tee
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Fridays are for drinking coffee all day 👉 cocktails all night ✨
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We just love love 💕 featuring the Nice Human Loose Tee ❤️
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We got to collab with one of our favorite brands and we couldn’t be more excited. Be sure to stop by @lululemonla Beverly Hills Location to check it out❤️ Only available in store- limited availability⚡️Act fast!
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Every pizza is a personal pizza if you just believe in yourself 💫 @jessiejamesdecker 😍
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Because we all need a little reminder sometimes ❤️✨ Be a Nice Human Loose Tee online now
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@lilyjcollins repping the stay inside club ❤️✌️ #indoorsy #mondaymood
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🤷‍♀️
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Happy dance because it’s Saturday ✨☕️🥳 @jessiejamesdecker
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When you can’t decide which angle you like best 🤣💜 @januaryjones is the cutest in our Max Hoody ✨
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Sorry, I’m not going to be able to make it, I have plans with my couch and Netflix and I just can’t cancel✌️
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